Roisin joined Semefab in 2022 and brings over 10 years experience in technical sales and account management. Her experience in a variety of sectors including Electronic Manufacturing, Human Diagnostics and Foodservice strengthens her knowledge and provides a unique approach to her role. Roisin is a strong sales professional with a Master's Degree in Occupational Psychology from the University of Leicester, as well as certifications in Organisation & Management, Entrepreneurship and Finance from Queens University Belfast. Roisin is responsible for global sales and marketing. In addition to developing new business to increase customer base and turnover, her focus will be on managing and developing strategic partnerships with existing key customers to maximise potential and ensure overall quality of service.